All Seasons

Brand identity, Food photography, Highlights, Packaging design
About This Project

All Seasons is the Aldi brand for fresh and frozen vegetables. Mediamind was selected for a full brand restyling with a new, contemporary design that reflects the fresh and natural origin of the products, with a wink to the typical fresh market product pins. Following our creation of the All Seasons packaging styleguide, we have assisted many of Aldi’s suppliers with updating their packaging artworks.